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BMM Course, Admission, Fees, Syllabus, Eligibility, Duration & Colleges 2022

Update on 02 Jun, 2022

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BMM Course, Admission, Fees, Syllabus, Eligibility, Duration & Colleges 2022

BMM Course: BMM is an undergraduate course that has been designed to provide students with solid training in communication skills. The BMM course was first started by the University of Mumbai in the year 2000-2001. During the curriculum, students are prepared for various fields of media both in television and print. The duration of this course is three years of six semesters. There are many specializations that they can choose in the third year like Advertising and Journalism.

This Program helps the scholars to enhance their writing and presentation skills and also imparts relevant knowledge of the current status of media. After completing the BMM Course, Students become successful media professionals like journalists and advertising executives. There are many job opportunities based on one’s interests like Audio and Video Journalism, TV and Radio Communication, Cinema, Advertising, PR, Event Management & Magazines, and Newspapers as modes of communication.

Bachelor of Mass Media (BMM) Course: Highlights

Degree: Undergraduate

Full-Form: Bachelor of Mass Media

BMM Course Duration: Course Duration of Bachelor of Mass Media (BMM) is 3 Years (Six Semesters)

BMM Course Age Criteria: 19-23

Minimum Percentage: 50%

Subjects Required: Subjects corresponding to post-graduation

BMM Course Average Fees Incurred: Rs 30,000 - Rs 50,000 per Annum

Similar Options of Study: BJMC, Diploma in Mass Communication

BMM Course Average Salary Offered: Rs 4,81,000  per year

Job Roles: Senior Account Executive, Technical Writer, Digital Marketing Manager, Corporate Communications Manager, Content Manager, PR Manager, Content Writer, Marketing Manager, Copywriter, etc.

Job Opportunities:  Star India, Prime Focus Technologies, Royal Enfield, Groupon Inc, CA Inc, EY (Ernst & Young), Oracle, Accenture, Hindustan Times, etc.

Required Skillset for BMM Course:

If you are a creatively-minded explorer, BMM is just the right course for you. However, in order to ensure a successful career in the field of media, it is important that you possess the below-mentioned skills and specialty:

Skillset for BMM Candidates

Networking skills

Confidence

Communication skills

Problem-solving skills

Interpretation skills

Analytical skills

Observation skills

Interviewing skills

Research skills

Creativity

BMM Course Eligibility Criteria:

Candidates are eligible for this course only if they fulfill the below-mentioned conditions:

  • Candidates who should be passed in the Higher Secondary Certificate (HSC) examination with specialization in any of the areas of Science, Arts, or Commerce from the University can apply for this course.
  • Candidates must pass from the Maharashtra State Board of Higher Secondary Education or its equivalent exams or Diploma courses in any Engineering Branches to apply for admission.
  • Applicants should have secured a minimum of 50% of aggregate marks to apply for this program.
  • The weight allotted for admission in BMM is 25% for both Commerce and Science Stream and 50% for Arts.

Admission Procedure for BMM Course:

  • Candidates who want to opt for the Bachelor of Mass Media program can get admission through merit-based. There are several universities that offer both direct admission and entrance-based admission to the program. However, some Universities require candidates to have given any of the applicable Entrance Exams for Bachelor of Mass Media.
  • Aspirants who are applying for the Bachelor of Mass Media program should previously have their results from the respective entrance exams required by the selected/opted Universities.
  • Candidates can get an application form for admissions either from the University website or by visiting the Admissions Office of the same. Candidates are required to fill out the necessary details in a match with the existing documents.
  • Candidates are suggested to have a look at the list of Entrance Exams applicable for Bachelor of Mass Media, for various Universities. Applicants should also make sure they qualify in the Education Eligibility criteria with the minimum required marks.

Top Colleges for Bachelor of Mass Media (BMM Course):

S. No.
Name of the College

1

Chitkara University - [CU], Patiala

2

Nagindas Khandwala College, Mumbai

3

Krishna Kanta Handiqui State Open University, Guwahati

4

CMK National Post Graduate Girls College, Sirsa

5

Noida International University, Noida UP

6

Indraprastha College for Women - [IP], New Delhi

7

Vivekananda Institute of Professional Studies, New Delhi

8

Shri MD Shah Mahila College, [SMDSMCAC] Mumbai

9

Shreemati Nathibai Damodar Thackersey Women's University, [SNDTWU] Mumbai

10

Gogamukh College, Dhemaji, Dibrugarh

Specializations for Bachelor of Mass Media Course:

  • Journalism
  • Advertising
  • Film Making
  • Advertising
  • Public Relations
  • Corporate Communications

Subjects for Bachelor of Mass Media (BMM):

  • Mass Communications: Concepts & Processes
  • Media Laws and Ethics
  • History of Broadcasting
  • Research Methodology
  • Communicative English
  • Introduction to Mass Communication
  • Photo-Journalism
  • Copywriting

BMM Course Syllabus:

1st Year (1st Semester)

Sr. No.

Subjects of Study

1

Effective Communication Skills I

2

Fundamentals of Mass Communication

3

Introduction to Computers

4

Landmarks to 20th Century World History

5

Introduction to Sociology

6

Economics

1st Year (2nd Semester)

Sr. No.

Subjects of Study

1

Effective Communication Skills II

2

Political Concepts and Indian Political Systems

3

Principles of Marketing

4

Introduction to Psychology

5

Principles of Management

6

Introduction to Literature in English

2nd Year (3rd Semester)

Sr. No.

Subjects of Study

1

Introduction to Advertising

2

Introduction to Journalism

3

Introduction to Public Relations

4

Introduction to Media Studies

5

Introduction to Culture Studies

6

Introduction to Creative Writing

2nd Year (4th Semester)

Sr. No.

Subjects of Study

1

Mass Media Research

2

Organizational Behaviour

3

Understanding Cinema

4

Radio and Television

5

Advance Computers

6

Print Production and Photography

7

Advertising (Specialization)

3rd Year (5th Semester)

Sr. No.

Subjects of Study

1

Advertising in Contemporary Society

2

Copywriting

3

Advertising Design

4

Consumer Behaviour

5

Media Planning and Buying

6

Brand Building

7

Reporting

8

Editing

9

Feature and Opinion

10

Journalism and Public Opinion

11

Indian Regional Journalism

12

Niche and Magazine Journalism I

3rd Year (6th Semester)

Sr. No.

Subjects of Study

1

Advertising and Marketing Research

2

Legal Environment and Advertising Ethics

3

Financial Management for Marketing and Advertising

4

Agency Management

5

The Principal and Practice of Direct Marketing

6

Contemporary Issues

7

Journalism (Specialization)

8

Press Laws and Ethics

9

Broadcast Journalism

10

Niche Journalism II

11

Internet and Issue in the Global Media

12

News Media Management

13

Contemporary Issues

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Career Prospects and Salary:

After completing a BMM Program, a wide variety of jobs are available in the fields of television, films, public relations, publishing, journalism, and many more. A handsome salary package can ger BMM graduate, however, depends on different factors such as the institute from which a candidate has obtained the degree, profile of the employer, job experience, etc.

S.No
Job Position
Average Yearly Pay Scale in INR

1

Sound Engineer

Rs 9,78,714

2

Director

Rs 1,304,885

3

Radio Jockey

Rs 5,77,320

4

Screenwriter

Rs 5,67,973

5

Event Manager

Rs 6,70,75

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