MMM Course: Admission 2024, Fees, Eligibility, Top Colleges & Career Placement
Update on 18 Jan, 2025
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MMM Course: MMM stands for a Master of Marketing Management. The course is basically a 2-year post-graduate course which gives you knowledge about sales and marketing management.
To plan, arrange, analyze, implement, and investigate all these points comes under Marketing management which is intended to achieve authoritative goals by making and maintaining gainful exchange with the target purchasers.
The program covers topics like marketing research (theoretical and practical perspective), industrial marketing, marketing management, consumer behavior, etc. Candidates holding a Bachelor’s Degree can pursue the Master of Marketing Management course.
MMM Course: Highlights
| Degree | Master Degree |
| Full-Form | Master in Marketing Management |
| Course Name | MMM Course(Master in Marketing Management) |
| MMM Course Duration | 2 Years |
| Examination Type | Semesters |
| Eligibility Criteria | Bachelor Degree |
| Age Limit | There is no age limit specified for M.M.M Course |
| Minimum Percentage Required | 50-60% |
| Average Fees | INR 50,000 per annum to 8 Lacs |
| Admission Process | Entrance exam and Merit-Based |
| Average Salary | INR 2 to 12 Lacs |
MMM Course: Overview
The Master of Marketing Management Course tries to accentuate the study of marketing rather than mere marketing. The duration of this Course is of 2 years however, it can be more or less as per the different institute’s rules and requirements.
By pursuing the MMM Course students will be able to acquire prominent marketing strategies and are also taught how to instruct, execute, and advance productive and viable marketing systems.
The Course will guide the candidates on how to figure out how to rapidly accommodate evolving innovations, and how to build customer maintenance and fulfillment. The Master of Marketing Management tries to develop the candidate overall, which he provides the theoretical and practical training of the candidate and tries to furnish it so that he can learn the skill of running the marketing branch of a business or organization.
About the MMM Course:
The Master of Marketing Management is a postgraduate course that intends to help students to bloom themselves in the multicultural and ultra-marketing workplace. The MMM Course tries to provide the core knowledge of marketing and its application in management.
Students get a thorough knowledge of how to plan and manage all functions. For candidates who want to get the best results by working with the other line managers and developing their skills for them, the Course is considered an appropriate course.
Eligibility Criteria for MMM Course:
For candidates who are willing to apply for the Master of Marketing Management, it is a must to have a thorough knowledge of the MMM Course eligibility criteria. If the applicant knows the MMM Course eligibility criteria then it will become easier for them to whether they are eligible for the post or not.
Down below the MMM Course eligibility criteria are given along with the percentage of marks a candidate needs to acquire to become eligible for the course. Have a look at it:
- The candidate should hold a Bachelor’s Degree or any equivalent to it with the minimum aggregate of 50% marks from any recognized or authorized university/institute.
- The candidate should hold a Bachelor’s Degree or Marketing Management with a minimum aggregate of 50% marks from any recognized or authorized university/institute.
- Candidates who want to apply for this Course should make sure that their Graduation should be cleared.
- Applicants who are pursuing their Graduation will not be able to apply for the MMM Course as they do not cross the Course eligibility criteria.
- Many universities and colleges conduct entrance examinations to get admission to Master of Marketing Management courses.
Process of Admission in MMM Course:
The process of getting admission to the MMM Course is not very easy and can involve national-level State Level or even University Level CAT/GMAT/MAT/ATMA, etc. which have been carried out broadly or exclusively by the colleges or institutes.
Once the candidates successfully qualify the entrance examination conducted by Universities/Colleges which will then allow an Individual to get admission in MMM Course into their opted Universities.
To get admission for this course applicants can download the application form from the official website of the universities/colleges you want to opt for doing the course.
The process of admission in the MMM Course for different colleges varies as on the dates scheduled by them. So, the candidates have to fill out the admission form and submit it before the deadline allotted by the universities/colleges.
After qualifying for the entrance examination candidate will be called for final selection (Group Discussion and Interview) on the basis of their entrance test marks. It is also mandatory for the candidate to have a complete set of documents with them as it can be required during the process of admission to this Course.
Down below the list of some of the Entrance Exam is given that is conducted by the Top Colleges in India:
- CAT
- GMAT
- MAT
- ATMA
- XAT
- CMAT
- SNAP
- MICAT
MMM Course Fees:
The M.M.M Course fees in the various universities of India range from INR 50,000 per annum to 8 Lacs for each year. However, the M.M.M Course fees differ according to the university a candidate chose for himself.
MMM Course Scope:
The Course is considered a good course to pursue as it is a career-oriented course in nature that open-up many job opportunities for students. Candidates who want to enhance their knowledge and want to make their career in the area of marketing as well want to expertise themselves in the related field for them MMM Course is an excellent choice.
The M.M.M Course Scope is that after completing this course candidates will hold positions such as Marketing Manager, Brand Manager, and Market research analyst. Etc. Candidates holding strong financial skills could seek a career in Strategic planning.
MMM Course Syllabus:
The M.M.M Course syllabus is divided into four semesters with two semesters in the first year and the other one in the second year. Candidates have to clear each semester separately. The syllabus of any entrance exam is considered a very important aspect. It helps the candidates in clearing their doubts.
With the help of the MMM Course syllabus applicant who wants to apply for the M.M.M Course will get an idea of what topics will be covered in it. The M.M.M Course varies as per the different colleges and universities. The common M.M.M Course in most universities and colleges is given below.
| 1st Semester | 2nd Semester |
| Principles & Practices of Management | Services Marketing |
| Principles of Marketing | Retail Marketing |
| Fundamentals of Management Accounting | Sales Management & Personal Selling |
| Managerial Economics | Distribution Management & Logistics |
| Research Methodology | Market Research |
| Consumer Behaviour | Relationship Marketing |
| Business Communication | Indian Economic Environment |
| Fundamentals of Information Technology | Field Work + SPSS |
| 3rd Semester | 4th Semester |
| International Marketing | Brand Management |
| Laws related to Marketing | Strategic Marketing |
| Financial Services Marketing | Export Documentation & Forex Management |
| Marketing Communication | Direct Marketing |
| Retail Operations Management | Industrial Marketing |
| Project Work | Rural & Agricultural Marketing |
| Foreign Language | Entrepreneurship Development & Project Management |
| Virtual Marketing | Foreign Language |
Top Colleges/Univercity of MMM Course
| S.No. | College Name | Location |
| 1 | ICFAI Bussiness School | Hyderabad |
| 2 | Delhi University | New Delhi |
| 3 | Jamnal Bajaj Institute of Management Studies | Mumbai |
| 4 | Christ University | Bangalore |
| 5 | Sailesh Ji Mehta School of Management IT Bombay | Mumbai |
| 6 | SP Jain Institute of Management | Mumbai |
| 7 | Institute of Management Technology | Gaziabad |
| 8 | Vinod Gupta School of Management | Kharagpur |
| 9 | Department of Management Studies IIT Delhi | New Delhi |
| 10 | Symbiosis Institute of Business Management | Pune |
| 11 | Narsee Monjee Institute of Management Studies | Mumbai |
| 12 | KJ Somaniya Institue of Management Studies | Mumbai |
MMM Course Career Prospect:
The Master of Marketing Management has considered a good course is it offers good career prospects with excellent opportunities for the candidate. Candidates who have completed their Master of Marketing Management have a wide variety of job opportunities in the private as well as government sectors.
Marketing is done through web designing, social media, pay-per-click, search media optimization, search engine optimization, and articles.
Down Below Some of the MMM Job Opportunities are given:
- Associate Professor
- Consultant
- Management Trainee
- Zonal Business Manager
- Relationship Manager
Job Types MMM Course:
After completing the course candidate is now ready to enter the world of professionalism and face challenges. In the starting candidate may enter as a Junior Executives and after some experience, you will be designated at a higher level. Down below the list of job types is given after completing the MMM Course:
- Assistant Manager
- Associate Professor
- Business Process Analyst
- Consultant
- Demand Supply Advisor
- Management Trainee
- Marketing Communication
- Relationship Manager
- Sales Operations Associate
- Zonal Business Manager
Top Recruitment Companies After MMM Course:
- Tata Consultancy Services(TCS)
- Sony
- Tech Mahindra
- Klynveld Peat Marwick Goerdeler (KPMG)
- Raymond Ltd
- Cognizant
- Gulf
- Reckitt & Benckiser
- Ranbaxy Fine Chemicals India
- Accenture
Salary Package of MMM Course:
The minimum salary of an apprentice with a degree in Master of Marketing Management is Rs.3,20,000 per annum and the Maximum salary may vary to Rs.6,00,000 per annum. The salary structure relies upon the profile and reputation of the organization.
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